The Elizabeth Line has been a game changer when it comes to eating out: I’ve used it to reach three of the last four restaurants I’ve reviewed for the blog, all of them significantly easier to get to courtesy of the Tube’s new addition. It’s no coincidence, either, that last year I reviewed three restaurants in newly resurgent Maidenhead. Plenty of interesting options have become more accessible, which makes my job (not a real job, but you catch my drift) much more fun.
The phenomenon you might not be aware of, though, is the same thing in reverse, that some people think the Elizabeth Line opens up Reading as a destination. The first time I became aware of that was an article on the Good Food Guide website last August called “Where to eat Indian food along London’s Elizabeth Line” by food writer Sejal Sukhadwala. In it, she said that the new line made it possible for food lovers to eat a panoply of different Indian dishes at restaurants from Canary Wharf to the ‘Ding: among her recommendations, at the end of the line, was our very own Madras Flavours.
Since then, it’s been on my list to review, even if the opening sentence – “It’s worth travelling to Reading specifically for this sparkling Tamil vegetarian located just past the beautiful town centre” – made me wonder whether she’d actually been to Reading.
My suspicions were further enhanced when three months later the same author published another article, this time in the FT, entitled “An Indian restaurant crawl along London’s Elizabeth Line”. Hats off to her for getting paid twice for the same idea, and clearly there were enough good restaurants en route to justify two articles, but again the bit about Reading didn’t ring true.
On that occasion, Sukhadwala recommended House Of Flavours, a solid choice. But do you recognise Reading from this description? “Walk past Reading’s beautiful Abbey Quarter, which houses a library and a medieval church, and in less than 10 minutes you’ll find an impressively varied concentration of fine Indian restaurants in and around Kings Road.”
I can be guilty of romanticising Reading, but even I found this somewhat florid. “It’s worth booking a long weekend in Reading to discover the town’s high-quality Indian restaurants”, it added. It’s welcome to see Reading praised in the national press but, really, has she ever been?
Anyway, the article worked because it got me thinking about a trip to Madras Flavours. Previously, all I’d known about the restaurant was its impressive Deliveroo sockpuppetry, when in 2021 it went by over 40 different names on delivery apps, including my favourites “Soul Chutney” and “Fatt Monk” (come to think of it, that article in the FT recommended a restaurant called Fatt Pundit: maybe they share a branding expert).
Two years on Madras Flavours has weathered the Covid storm, often looks busy – especially at weekends – and seemed ripe for a visit. So I headed there on a weekday evening with Emma, who comes to my readers’ lunches and foolishly volunteered her services. “If you ever want a vegetarian perspective on your dining experiences, I’d be happy to help” she’d said.
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